AI Joins the Super Bowl Ad Game

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Welcome Humans🤖,

Here is what we have Today:

• 💰 Musk's $97B bid to control OpenAI.

• 💸 Super Bowl LIX: When AIs buy $7M selfie time.

• 📉 Meta slashes 3,600 jobs worldwide.

• 🎤 Zyphra enters the chat with budget-friendly voice theft.

• 💼 New Job Opportunities

SuperBowl

🏈 AI Goes Prime Time – Super Bowl Ads Go All-In on Tech

AI wasn’t just in the game—it was in the ads. Super Bowl LIX saw OpenAI, Google, Meta, and more dropping big bucks on prime-time commercials, with mixed reactions from audiences.

Here’s the play-by-play:

• OpenAI made its Super Bowl debut with a bold black-and-white ad, comparing ChatGPT to historic innovations like electricity and space travel.

• Google showcased Gemini Live helping a father juggle job hunting and parenting—though its earlier ad got scrapped after a cheese-related fact-check fiasco.

• Meta went all-in on AI-powered Ray-Ban glasses, featuring Chris Hemsworth and Chris Pratt using hands-free video recording and an AI assistant.

• Salesforce introduced Agentforce, its new AI-powered agent platform, while GoDaddy unveiled Airo, its latest website creation tool.

Why It Matters:

AI was everywhere this year, dominating Super Bowl ad breaks. While Google and Meta played it safe, OpenAI’s first-ever Super Bowl ad felt like a turning point—signaling its shift from a startup to a household name. But did AI really win over viewers? The USA Today ad rankings tell a different story.

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Elon Musk/OpenAI

🔥 Musk Strikes Back: $97B Bid to Seize OpenAI

Elon Musk is back with another high-stakes move—this time, a $97.4 billion unsolicited bid to take control of OpenAI’s nonprofit arm. The offer reignites his long-running feud with Sam Altman and could reshape the future of AI.

🔍 The Details:

• The bid, filed by Musk’s attorney, is backed by xAI, Valor Equity Partners, Baron Capital, and other heavyweight investors.

• OpenAI is in the middle of transitioning from a nonprofit to a $260B for-profit entity, with a $40B investment from SoftBank in the works.

• Musk says he wants to return OpenAI to its open-source mission and vows to outbid any competitor to take control.

• Altman clapped back on X, joking that he’d buy Twitter for $9.74B instead—prompting Musk to call him a ‘swindler.’

🔥 Why It Matters:
The tech world’s biggest rivalry just got hotter. Musk isn’t backing down after lawsuits and years of criticism, while Altman remains unfazed. With both figures deeply tied to the U.S. government’s AI ambitions, this fight is far from over.

Stay tuned—this AI showdown is just getting started.

Trending Today

• Zyphra launched Zonos-v0.1 beta, featuring two open-source text-to-speech models with real-time voice cloning capabilities and competitive pricing and quality to rivals.

• Luma AI launched new image-to-video capabilities for its next-gen Ray2 model, showcasing impressive realism and natural motion.

• ByteDance and the Hong Kong University introduced Goku and Goku+, a family of AI models that bridge image and video generation, showing top performance across multiple visual benchmarks and enabling hyperrealistic commercial content for advertising and marketin

• Meta has started a fresh round of layoffs affecting 5% of its workforce—equating to 3,600 employees—across the US, Europe, and Asia (those in Germany, France, Italy, and the Netherlands will not be included due to “local regulations”) who will receive termination notifications between February 11th and 18th, with those affected in the US, expected to get theirs first.

• Apple’s latest research paper introduces a novel approach to human-robot interaction, focusing on expressive robot movements. Drawing inspiration from Pixar’s Luxo Jr. lamp, the paper suggests that integrating emotional qualities, such as intention and attention, into robot motion enhances connection with humans.

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